Magus! Foodservice Cityguide
I founded this startup and worked on it for a few years, taking on multiple roles such as Product Designer, Product Owner, and Founder, helping shape the product from the ground up.
What is Magus?
Magus is a city guide where users can discover bars, cafés, and restaurants in their city or while traveling. They can also buy discount coupons through the web or mobile app, generating demand for local businesses before the visit even begins.
What did I do or learn?
Interviews, questionnaires and tests.
I conducted interviews with restaurant owners and customers, ran surveys, gathered insights, and tested product features based on real feedback.
Plans, Princing and Product Led Growth
I explored different pricing strategies based on user segments, including freemium models and Product-Led Growth approaches.
Launching a product and the hard side about Marketplaces.
Learned to manage launch-phase cash burn while balancing supply and demand dynamics in marketplace environments.
Aquisition Methods, Affiliates, and Representatives
Developed acquisition strategies using affiliate programs and influencers as scalable, performance-based channels.
The cost and learning of making mistakes!
As a founder, every poorly tested bet costs time, money and effort, this teaches you a lot about the importance of studying forms of validation.
Lets talk!